Little nippers’ adventures to continue at Bluey’s World
Bluey’s World and that loveable family of Blue Heelers have helped put Brisbane on the map – and now we can expect more fun times ahead for Bluey, as the popular show has been extended.
Here’s some good news for families – in response to overwhelming demand, the Bluey’s World Brisbane season has been extended through to February 2026.
Fans planning to visit the Brisbane attraction are encouraged to stay tuned, with the next ticket pre-release set for May 6, ahead of general public sales from May 7.
Since opening in November 2024, Bluey’s World Brisbane has welcomed 200,000 visitors, a significant milestone that reflects the attraction’s popularity with families, fans and visitors.
The immersive experience, inspired by the globally loved TV series Bluey, has also gained international recognition, recently earning a coveted spot on TIME Magazine’s 2025World’s Greatest Places to Visit list – a nod to its growing status as a must-see destination.
Scott Modra, head of commercial, BBC Studios ANZ, says “reaching 200,000 visitors in just a few months is a testament to the love and enthusiasm for Bluey.”
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“It’s been amazing to see families from all over the world step into Bluey’s home and immerse themselves in the Heeler family’s adventures,” Modra says.
Since its launch, Bluey’s World Brisbane has not only delighted fans but has also made a significant impact to Brisbane’s economy, driving tourism and boosting local businesses. With high demand for tickets and continued enthusiasm from visitors, the attraction remains one of the city’s top family experiences.
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Bluey’s World continues
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to delight fans of
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the family of Blue Heelers.
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Bluey’s World Brisbane producer Andrew Kay says “the response has been phenomenal”. “Seeing families laugh, play and explore the attraction firsthand has been incredibly rewarding, ” he says. “We set out to create a truly special experience, and it’s wonderful to watch it become a must-visit Brisbane destination for fans of all ages.”
The lucky 200,000th visitor to Bluey’s World, Ben Armstrong, who was visiting with his partner and two daughters from Perth, was recently gifted an exclusive VIP Blue Card – granting unlimited access to Bluey’s World. They join fellow Bluey fans with Blue Cards, including Eva Mendes, Chris Hemsworth and Kylie Minogue.
State Minister for Environment and Tourism Andrew Powell praised Bluey’s World for delivering significant economic benefits to the region, attracting visitors from across Australia as well as New Zealand, North America, the UK, Canada and Singapore.
“Bluey’s World is a global sensation, drawing fans from around the world to the Heeler family’s home state of Queensland,” Powell says.
“We anticipate that Bluey’s World will help to generate as much as $18 million for our state economy, as visitors make the most of our hotels, restaurants and other hospitality in their time here. Reaching this milestone is a fantastic achievement and we hope to attract 200,000 more across the now-extended season of the event.”
Bluey’s World is on at Northshore Hamilton. Produced by BBC Studios and HVK World, it is supported by Tourism and Events Queensland and the Brisbane Economic Development Agency.